Business Automation Strategies

Just what is business automation and what are its advantages? Business automation is a means of optimizing various aspects of a business with the goal of reduced costs and increased profits. Small businesses especially find that automated systems help them reduce costs of operation, reduce operating errors, increase efficiency, increase their customer base, and make…

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Creating Your Business Plan and Planning Your Business Systems

Hmmm… to plan or not to plan? Should a small business even have a formal, documented business plan? And what about business systems? Are they really necessary? Yes! Yes, your small business needs a business plan and business systems. If you want to know where your business is going and how it’s going to get…

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Launching Your Infusionsoft Campaign and Measuring Results

LAUNCH TIME Your tests are finally successful. Are you ready to launch? All of your patience, hard work, and preparation is about to pay off. This is an exciting moment! It’s time to PUSH THE BUTTON! That’s right, it’s time to click that PUBLISH button! Once your campaign has been published it will automatically revert…

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Best Practices for a Successful Launch With Infusionsoft Campaign Builder

Review these best practices before launching your campaign. They will help you ensure a successful launch and serve as a guide or checklist to use when building campaigns using the Infusionsoft Campaign Builder. We know that goals can start and stop a campaign sequence. But in order for the start or stop trigger to work…

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3 Steps to Starting Your Infusionsoft Campaign

An Infusionsoft campaign can have lots of moving parts with multiple branches reaching out in different directions. Planning out all of the different steps before actually setting them up can save you time, effort and frustration. Many of my Infusionsoft clients, and even myself sometimes, want to just jump right into the campaign builder and…

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